The World Out of Home Organization (WOOHO) with ALOOH and in coordination with the British creative agency New Commercial Arts, launched Digital Out of Home’s…
Noticias
Central de Outdoor, the entity that brings together and represents the OOH Industry in Brazil, appointed João Batista de Oliveira to occupy the position of…
Once again, and within the ALOOH Webinar Cycle, a virtual episode focused on the Out of Home industry was held. On this occasion, Liang Zhu,…
The marketing company Ipsos Peru carried out, on behalf of Alac Outdoor, a market study called “New consumer expectations and the use of post-quarantine media”.…
Once more, ALOOH did a virtual meeting of the OOH industry in the region, with the aim of continuing to share opinions and experiences around…
With the presence of more than 110 participants, a new episode of ALOOH Webinars was held. On this occasion, Adrián Barreiros, Founder and Director of…
Following the cycle of meetings to exchange opinions and experiences about the reality of COVID-19, ALOOH held a new virtual meeting of the OOH industry…
The latest market intelligence study on Digital-Out-Of-Home (DOOH) relies on the statistics derived from both primary and secondary research to present insights pertaining to the…
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DPAA, the leading global trade marketing association representing advertising and content outside the home while driving the digitization of out-of-home media, announced today that it…
According to the company, the campaign leveraged DOOH to serve ads based on vehicle recognition in real-time with the help of intelligent ML-AI algorithms for…
Once again, companies from the Latin American OOH Industry met in a new virtual meeting organized by ALOOH, the Latin American Association of Outdoor Advertising.…